Website Launch Campaign

Creps United Publications - Indiana, PA

Launching into a new era.

Creps United Publications was launching a redesigned website and wanted to make the launch feel like more than a simple announcement.

Working with the in-house marketing team, I helped develop Launching Into a New Era, a space-inspired campaign celebrating the company's growth and next chapter.

The campaign included social media graphics, videos, email marketing, website graphics, event signage, and a launch celebration for 150+ employees. I also created fun branded details like rocket-themed photo opportunities, chocolate bar wrappers, water bottle labels, and rocket-shaped cookies.

The campaign brought the new website launch to life across both digital and physical experiences while creating excitement around the company's growth.

CREPS UNITED PUBLICATIONS - WEBSITE LAUNCH CAMPAIGN

Role: Graphic Designer

Timeline: September 2022 - October 2022

Collaborators: Penny H, Melissa H, Chelsea S, Ben Y

Services: Campaign Design | Print Design | Digital Marketing

Tools: Illustrator | InDesign | Canva | Mailchimp

Campaign In Use

Poster

Email Blast

Chocolate Bar Wrappers

Social Post

Rocket Photo Op

Web Launch Recap Video

Launching Into Social Media

Off the Press

While working at Creps, I wrote company blog content covering leadership, industry innovation, production, community outreach, and more.

I had the opportunity to write during a time when the company was exploring the evolving relationship between print and digital media. Through clear, engaging storytelling, I helped highlight how the two could work together to create stronger communication and better experiences for audiences.

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